time：2026-07-13
On July 6, Wanma Macromolecule's 2026 Semi-Annual Marketing Conference was successfully held in Lin'an, Hangzhou. Huang Shengqiang, President of Wanma Co., Ltd. and General Manager of Wanma Macromolecule, together with the company’s management team, heads of all functional departments, core technical backbones and marketing elites, attended the conference, with a total of more than 170 participants.
The conference officially kicked off with an impassioned opening address delivered by host Wang Hui. The agenda centered on two major segments: marketing knowledge training and marketing summary reports.
To comprehensively enhance the marketing team’s capabilities in market judgment, risk control and practical proficiency in internal business processes, heads of relevant functional departments delivered systematic and comprehensive special training. The training empowers the marketing team to improve quality and efficiency, providing strong support for the company’s steady market expansion.
Following the conclusion of the special training session, the conference moved on to the semi-annual work summary and strategic deployment agenda. Heads of each marketing region presented comprehensive reviews of their first-half performance and existing gaps, supported by detailed data analysis, and developed targeted improvement measures based on actual conditions. For the second-half business targets, each region outlined core tasks and implementation roadmaps, emphasizing the need to strengthen team collaboration, focus on segmented markets and key projects, and adopt multiple measures to ensure the high-quality achievement of the annual business goals.
Ma Liang, General Manager of Domestic Sales Company, conducted an in-depth review of the operational performance of all domestic marketing regions in the first half of the year. He clearly proposed taking maintaining business scale, controlling risks, coordinating overall regional resources and deepening customer value as the core development directions. He emphasized that the marketing team should dare to overcome difficulties and shoulder heavy responsibilities, continuously strengthen professional learning, upgrade comprehensive business capabilities, and quickly adapt to the volatile market environment.
Wang Guohai, Executive Deputy General Manager & General Manager of Marketing Center, delivered a comprehensive review and summary of the Marketing Center’s operational results in the first half of the year. He noted that amid a frequently volatile market environment, the company has accelerated its global development layout. Mr. Wang emphasized that the team should delve into customer demands, optimize product mix, deploy segmented market tracks and focus on customer value, and adopt multiple measures to drive high-quality development of domestic business. Meanwhile, internal coordination and collaboration shall be strengthened to respond to customer needs efficiently. The company will keep expanding international markets, steadily improve its global market layout and consolidate the foundation for overseas business growth.
In addition, Mr. Wang required the team to strengthen risk management and control, continuously boost product competitiveness, consolidate the foundation of brand quality, and strictly guard the safety line of payment collection. He encouraged all marketing staff to maintain a hard-working and progressive work style, accurately perceive market trends, fully advance the implementation and effective delivery of various projects and customized solutions, and work together to strive for the annual business targets.
At the closing session of the conference, Huang Shengqiang, President of Wanma Co., Ltd. and General Manager of Wanma Macromolecule, delivered a concluding speech. He pointed out that the industry is faced with a complex and volatile market environment. Thanks to the joint efforts and hard work of all staff, the company has achieved steady performance growth and witnessed sound momentum in overseas market expansion. Mr. Huang fully recognized the dedication and hard work of every employee and extended his sincere gratitude to all participants.
Centering on high-quality development as the core development direction, Mr. Huang deployed four core strategic initiatives. First, anchor development goals, refine task breakdowns, and focus on implementation to deliver tangible results. Second, continuously advance all-round structural optimization to expand the diversified market landscape and accelerate overseas market expansion. The company will deepen high-quality customer resources to consolidate core cooperation foundations, optimize the product matrix layout, and accelerate product innovation and iteration. Third, leverage the company’s core competitive advantages to implement technology-empowered marketing. By deeply insight into customer demands, the company will improve full-process service efficiency and create value for customers with solid comprehensive strength. Fourth, deepen internal management improvement and efficiency enhancement to forge a pragmatic and hard-working team. Adhering to the dual orientation of market performance and practical results, taking data as the evaluation criterion, the company will strengthen cross-departmental collaboration and improve a sound growth mechanism featuring the survival of the fittest.
United as one, we march toward a new journey! All staff of Wanma Macromolecule will stand united to seize industry opportunities, break new ground through innovation, and consolidate development foundations with solid practice. Steadfast on the path of high-quality development, we will forge ahead steadily and strive to write a new chapter of vigorous growth for Wanma Macromolecule.
